
Cartier has released a campaign focused on the Baignoire collection to celebrate the new year of 2025. French singer and actress Lou Doillon has joined the campaign photoshoot and is drawing attention. She wears Baignoire fake watches in various colors, sizes, and materials, showing off her signature natural French sensibility.
Benoit, which means ‘bathtub’ in French, is Cartier’s representative iconic watch collection inspired by the domestic bathtub, a symbol of aristocratic culture. Benoit, which was created by Louis Cartier in 1912, has captured the hearts of women with its uniquely elegant silhouette. It is also famous as a watch loved by many stars, including legendary French movie actresses Jeanne Moreau and Catherine Deneuve.
In the 2025 Benoit campaign featuring Lou Doillon, the newly released Benoit Mini Watch in a color dial version stands out. Measuring 18.7 x 24.6 x 7.2mm, it features a compact size, with a yellow gold case and a prune (or plum)-colored lacquered dial, and a calfskin strap in the same color, giving the watch an overall lighter and more youthful impression. A bronze-colored lacquered dial version in the same size and material was also released.
The campaign pictorial naturally introduces a variety of new Benoit watches, including the Benoit yellow gold bangle mini version and white gold bangle full-pavé version released in 2023, the pink gold small red alligator leather strap version with 42 brilliant-cut diamonds (approximately 0.48 ct) set on the bezel, the yellow gold bangle small version newly released this year, and the pink gold bangle small version with 42 brilliant-cut diamonds (approximately 0.48 ct) set on the bezel.
Cartier’s new Baignoire watch collection is available at replica Cartier directly-operated boutiques nationwide as well as the official online boutique.
Meanwhile, Cartier recently added new types of products with animal motifs to the Maison’s iconic unisex jewelry Trinity collection, which celebrated its 100th anniversary last year. Created by Louis Cartier in 1924, Trinity, as its name suggests, is a bold design that combines rings in three different colors and materials—white gold, pink gold, and yellow gold—and has been loved across generations.
The new Trinity collection for 2025 is directly inspired by the Maison’s most emblematic animals: the panther, the tiger and the snake. Like its predecessors, it boldly expands the Trinity design by presenting the spots of the panther (yellow gold) or the stripes of the tiger (pink gold) in black lacquer, while the scales of the snake (white gold) are realistically depicted through engraving and gem-setting, all of which are combined into a single jewellery piece.
A total of five versions are available, including three types of rings with or without diamond settings and morphological variations (single ring or two-finger ring), one bracelet, and one earring, and the domestic release price varies greatly depending on the model, from the early 20 million won range to the 90 million won range.